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Sony’s Latest Stroke Of Brilliance

Sony’s Latest Stroke Of Brilliance

The good folks at Sony are at it again.  First, they released malware on various CDs that intentionally crippled users’ computers and exposed them to all sorts of nastiness.  Now they’ve begun a racially-charged marketing campaign in the Netherlands for the new white PSP.

  • 1
  • Jul 5, 2006, 12:23pm

Comments

  1. olaolu

    July 5, 2006 11:09pm

    I feel better about the photo after seeing some of the others in the series. Still, my jaw was on the ground when I first saw that pic earlier today. There are so many ways to contrast the white PSP vs the black PSP that I think using race as the foundation for interpreting such a contrast was really a fumble on Sony’s part.

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